Novae Corporate Staff & Senior Management


Reco McDaniel McCambry, M.B.A.

President & Chief Executive Officer

  • Entrepreneur since 20 years old; started producing millions by 25
  • Started, Built, and Run 4 Multi-Million Dollar Companies
  • Voted TOP 10% of Direct Selling CEOs out of 550+ CEOs
  • Forbes Business Council Member & Industry Expert Global Platform Contributor
  • National Small Business Association Leadership Council Member
  • Featured in Who’s Who in Black Atlanta for more than a decade
  • Selected to #1 Business Honor Society in the World, Beta Gamma Sigma after earning 4.0 GPA in one of the nation’s top M.B.A. programs
  • Honored with a proclamation naming January 19th Mr. Reco McDaniel McCambry Day in McDonough, GA in 2021
  • Inducted into 2021 Marquis Who's Who in America & Who's Who in Business & Finance
  • CEO of Inc. 5000 Fastest Growing Company in America in 2021

As the Founder of Novae, Reco McCambry has made his mark in the financial services industry and direct sales as one of the youngest and most successful entrepreneurs in the space. After getting involved in the industry in 2001, at 20 years old, it seemed he was born to do this. While in college full-time, majoring in Physics and Engineering, he was also working a full-time job. Upon seeing that his job was keeping him from accomplishing many of his personal goals, he started working very diligently on his part time business. After his first year, his part-time income exceeded his full-time income and positioned him to pursue his dreams full-time. Within the next few years he was able to pay off debts, dramatically change his lifestyle, and achieve many personal goals.

Read Reco's Full Bio (click here)

Mr. McCambry has coached and mentored thousands of people nationwide and built personal organizations exceeding tens of thousands of independent representatives producing annual revenues of several million dollars. These accomplishments allowed him to become financially free in his mid 20s and eventually start his first Direct Sales company in 2009.

Also a best-selling author, Reco wrote an autobiography chronicling his life story, called The Fatherless Father that empowers single mothers, fathers, and fatherless teenagers and young adults to reach their full potential in life. Something he knows all too well, being raised by a single mother himself.

Despite very humble beginnings, Mr. McCambry is as well accomplished and highly respected as any Direct Sales professional in history. In January of 2016, he ranked in the top 10% of over 550+ Direct Sales CEOs nominated worldwide by This list placed him in front of many leaders of great companies that have done billions of dollars in revenue and been in business for decades.

As a talented speaker, he is frequently tapped by corporations, non-profits, youth programs, faith-based organizations and educational institutions to share the keys of his successful entrepreneurial endeavors. He offers audiences a candid peek into his personal experiences and provides motivation and encouragement to inspire positive life changes and success. He has been featured multiple times as one of the youngest success stories in the annual publication of "Who's Who in Black Atlanta", a publication highlighting some of the most accomplished African Americans in Atlanta, GA. Mr. McCambry is also on the Leadership Council for the National Small Business Association (NSBA) out of Washington D.C., which advocates on Capitol Hill for small businesses nationwide.

He is also an active member of the National Speakers Association – a select group of accredited speakers nationwide, the National Speakers Association Georgia Chapter, and The Global Speakers Federation. In addition, he is a member of the American Society for Training and Development – the world's largest professional association dedicated to the training and development field.

Fittingly, on February 4, 2021, Mr. McCambry was honored by his hometown in McDonough, GA with a proclamation naming January 19th, Mr. Reco McDaniel McCambry Day, in recognition of his business accomplishments, philanthropy, and inspiration to the community. In addition, in 2021, he was inducted into Marquis Who’s Who in America and Who’s Who in Business & Finance.

August 17, 2021, McCambry’s company Novae, was recognized on Inc. magazine’s Inc. 5000, for becoming one of the fastest growing companies in America. Novae ranked #2,307 in the country, #137 in the financial services industry and #97th in the state of Georgia!

Mr. McCambry graduated from Southern Polytechnic State University with a B.S. degree in Industrial Engineering and obtained his M.B.A. degree at the Coles College of Business at Kennesaw State University. Upon completing his M.B.A., Mr. McCambry earned a 4.0 GPA and was inducted into two of the most prestigious business honor societies in the world, Golden Key International Honor Society and Beta Gamma Sigma; where many of the organization members are many C level executives for Fortune 100 companies. He has received numerous awards and recognition throughout his career, for his memorable speaking, training sessions, phenomenal leadership ability and superior results in business. Mr. Reco M. McCambry is definitely one of the "BEST" in the business!

Haziq Ali

Chief Marketing Officer

Haziq Ali has been an entrepreneur for the majority of his life, beginning with a feature on an episode of 60 minutes profiling his first business in junior high school. After huge learning experiences that left him bankrupt, foreclosed, and homeless in his later business years; he applied the life-changing lessons he teaches today and within 18 months fought his way to opening 5 different businesses, generating in excess of a half million dollars in revenue and most importantly - falling deeply in love with his life again.

As a Novae Founding Member, Haziq was instrumental in the inception phase of the company. After inception, Haziq consistently maintained the companywide #1 recruiter position on the direct sales side of the business for years which led to his transition and promotion to Vice President of Sales and Acquisitions. After 18 months of leading Novae to the most profitable partnerships and affiliate relationships in company history, Haziq was named Chief Marketing Officer. Haziq largely is responsible for the growth of Novae’s Affiliate and Franchise Programs.

In addition to his day to day activities serving through Novae, Haziq is in extremely high demand as an award winning speaker, trainer and TV/radio show guest. Blessed to have been trained by the best and personally mentored by the great Les Brown, the greatest motivational speaker to ever live, Haziq is also an author and self-esteem development expert. Haziq attended Florida A & M University - School of Business and Industry; since that time he has elevated his studies in the real world that has benefited not only him but thousands of entrepreneurs across the country.

Shaneé McCambry

Chief Operating Officer

Having served previously as the Director of Operations for two direct sales companies, including Novae, Shaneé McCambry has recently been named Chief Operating Officer. Shaneé has been extremely instrumental in the growth of Novae providing oversight and direction to the company’s employees, maintaining and streamlining vendor relationships and processes, and efficient management of Novae’s overall operations, leading to the most profitable fiscal year in Novae’s history in 2020.

No stranger to leadership, Shaneé has been working along side her husband, Reco McCambry, in the direct sales industry since 2005, training and building sales organizations of thousands of people, producing millions of dollars in revenue. Particularly passionate about inspiring women, Shaneé is also a much sought after female empowerment speaker and enjoys writing blogs to inspire women from all walks of life to stay encouraged and to excel in everything they endeavor to do. Because of this, Shaneé hosts a 2 day program called “Woman that Win” through Novae University that teaches business success principals, encouraging personal growth and self-development.

As a graduate of Georgia Southern University, Shaneé earned a degree in Middle Grades Education and served as a teacher at a Title I School for 5 years. While teaching she received numerous awards as an educator. In addition to her recognition for being an excellent educator, Shaneé has also been frequently recognized in the annual publication “Who’s Who in Black Atlanta”, a publication highlighting some of the most accomplished African Americans in the Atlanta, GA area. Most notably Shaneé was inducted into the National Association of Professional Women, the largest and most recognized networking organization of professional women in the country.



Operations Manager

Arielle has a passion for all things involving life, art, and helping others. She is a native of Georgia, and has a creative mind and enjoys learning new things by asking questions. She has experience managing teams, systems, and several projects. In addition to being the Operations Manager at Novae, she enjoys practicing yoga and creating original art during her free time.



Affiliate Support Manager

LaTia is an energetic, loving and outgoing New Orleans native. She has extensive experience in customer service and leading small teams. Her passion in life involves helping others and making a difference wherever she can. Her hard work and dedication to her ventures has put her on the road to success as she continues to build a legacy for her family.



Credit Processing Manager

Jennifer is a hardworking loving mother who is also an Atlanta native. She started her career in processing for the county government in Atlanta, GA and served there for well over a decade. Her love for people and dedication to helping others led her to join the Novae Corporate Team.



Bilingual Support Manager

Mayra has extension experience serving as a bilingual customer service agent. A native of El Salvador, Myra relocated to California as a child. She is most passionate about educating the hispanic community about financial literacy and entrepreneurship opportunities that will lead them to better lives. She enjoys spending time with her family and two dogs.


Reco Jr

Business Funding Manager

Reco Jr started his career at Novae while in high school folding and mailing letters. Since graduation and spending time in college, he has transitioned to educating business owners about business credit and funding options to help the owners start, stabilize, or expand their business. Reco Jr is a sports fanatic and enjoys brokering high end sneakers in his free time.



Franchise Support Lead

Demetrius is a graduate of Clayton State University and member of Kappa Alpha Psi Fraternity, Inc. As a very active individual within that organization, Demetrius has also begin to dedicate himself to helping individuals he meets on a daily basis focus on becoming healthy financially. Demetrius loves working out in his spare time and intends to one day become a trainer for Novae University.



Document Services Lead

Pam is a native of Madison, GA. She has worked for years in customer service and was co-owner of a company as well. She also likes to spend time with her grandchildren, watching movies, walking, reading, and traveling. She loves Novae because of the family atmosphere and the mission to teach financial literacy, something she wasn’t taught in school growing up.